Root Functional Medicine
Root Functional Medicine is a modern functional medicine practice founded on the belief that true healing begins at the root. With a deep commitment to personalized care, Root blends evidence-based medicine with a thoughtful, whole-person approach. Their team of doctors and dietitians empowers patients to understand their bodies, restore balance, and take an active role in their health, one intentional step at a time.
Our agency partnered with Root in its beginning stages to shape a brand that reflects this powerful mission. Through strategic brand positioning, visual identity development, and clear messaging, we helped translate their clinical excellence into an approachable, trustworthy, and deeply human experience. Together, we laid the foundation for a brand that now serves clients nationwide rooted in purpose and growing with impact.
Health From The Ground Up
Growth & Results
10
Team Growth
101
Return on Investment
8
Major Publications
+
x
k+%
Brand Book
Erica A. - Founder of Root Functional Medicine
"The Brand Influence was an absolute pleasure to work with! They truly understood my vision for our start-up and transformed it into a beautifully crafted brand. Their process was timely, organized, and seamless, and their personable approach made collaboration easy. I highly recommend their expertise!"
Client Experience
This case study demonstrates the long-term impact of strategic branding. Their brand identity has remained strong and effective since 2018, proving that the right brand can support massive growth and industry authority. If you’re a health & wellness professional looking to scale your brand and maximize your impact, let’s discuss how branding can be your most powerful growth asset.
What This Means for Your Business
Ready to elevate your brand?
Plans starting at $500
- Initial Consultation
- Individualized Nutrition Plan
- 100 Exclusive Recipes
- Unlimited access to check-in
- Weekly Meal Plan and Recipes
Premium Package
option 2
Plans starting at $250
- Initial Consultation
- Individualized Nutrition Plan
- 25 Exclusive Recipes
- Weekly Check-In
Basic Package
option 1
Nutrition Consulting
Plans starting at $500
- Initial Consultation
- 7 days a week
- 3 meals/ day + snacks
- Grocery shopping list
- Digital recipes
Full meal plan
option 2
Plans starting at $250
- Initial Consultation
- 5 days a week
- 2 meals/day
- Grocery shopping list
- Digital recipes
Half meal plan
option 1
Meal planning
Brand Strategy & Positioning
- Brand Clarity Workbook
- Weekly 30 minute intensive calls
- Ideal Customer Discovery
- Brand Personality
- Brand Voice
- Brand Positioning
- Brand Values
- Brand Action Steps
- Brand Launch Guide
Brand Visual Identity
- 3 Logos (Main, Alternate, Mark)
- Brand Mood Board
- Strategic Typography Selection
- Brand Color Palette
- Brand Style Board
- Brand Guideline Booklet
- Business Card Design
- All design elements are equipped with unlimited revisions
Website Design
- Custom WordPress, Showit, or Shopify Website Design + Set up
- 7 Web Pages + Up to 15 blog posts
- Responsive Design
- Website copy written for you
- Email Opt-in Design + Set Up
- Custom “Coming Soon” Page
- Website BackUp Plug-in Set up
- 2 Pre-Built Page Templates
- 30 Days of Technical Support
- Website Training Video
- Integrations to CRM's and other platforms
Brand Strategy & Positioning
- Brand Clarity Workbook
- Weekly 30 minute intensive calls
- Ideal Customer Discovery
- Brand Personality
- Brand Voice
- Brand Positioning
- Brand Values
- Brand Action Steps
- Brand Launch Guide
Brand Visual Identity
- 3 Logos (Main, Alternate, Mark)
- Brand Mood Board
- Strategic Typography Selection
- Brand Color Palette
- Brand Style Board
- Brand Guideline Booklet
- Business Card Design
- All design elements are equipped with unlimited revisions
The Quirky Details You Didn’t Ask For (But Might Love)
Let's Get personal
Personality types
7w8 | INFP-A | 5/1 Projector
Zodiac
Libra
Sidekick
My pups, Willow & Luna
Book
Throne of Glass Series
Favorite pastime
Sunbathing in Spring
Season of choice
Spring in Italy
top of the bucket list
20 acre homestead
Newest obsession
Reformer Pilates & Kabbalah
